THE SUMMIT COLLECTION
2025 | Marketing Campaign

Nani is a swim and lifestyle apparel company founded in the mountains of Utah, with a global presence and partnerships with retailers such as REI and DICK’S Sporting Goods. 

As the graphic designer at Nani, I play a key role in shaping the visual identity of the brand across digital and physical touch points.

Key Responsibilities:

  • Developed creative strategies to evolve and elevate the brand through unique and memorable design.

  • Designed and managed custom weekly email campaigns using Klaviyo, reaching over 100,000 recipients.

  • Collaborated on brand partnerships and designed assets for campaigns with REI, DICK’S Sporting Goods and The Elizabeth Smart Foundation and others.

  • Designed a range of marketing materials including web banners, social media ads, a variety of print marketing, retail signage and some branded merchandise.

  • Worked with the marketing team to brainstorm and implement new strategies for product promotion and customer engagement.

When Nani launched its first lifestyle apparel collection, Summit, in 2025, we needed a full suite of visuals — from emails and social ads to new website navigation, a lino cut postcard shipping insert, and influencer event pieces. I loved getting to bring the collection to life through thoughtful, adventure-inspired design.

Check out the website navigation redesign here:

https://www.figma.com/proto/TihNN2OMrOwdF23Q6oMSux/Nani_Web-Revamp?node-id=2-2&t=xH1i5f5edODCKsMR-1

Here’s a video link to the old website navigation:

https://youtu.be/F8zZigzfChI

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REI x Nani

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Rio 2016